- Date: December 15, 2023
Summary
To improve consistency and scalability across the BRINC website, I developed a modular design system used for marketing pages, product pages, and landing experiences.
The system standardized typography, color usage, UI components, and modular content sections, enabling the team to rapidly build pages while maintaining brand consistency.
Outcome:
The design system improved efficiency and consistency across the BRINC website.
By establishing reusable components and modular layouts, the team was able to build pages faster while maintaining a cohesive visual experience.
Tool: Figma
The design system was organized in Figma using structured component libraries and modular layouts.
Designers could quickly assemble new pages by combining modules and components, significantly reducing production time and maintaining brand consistency across the site.
Modules
Modules combine multiple components into complete page sections used throughout the website.These sections enable rapid page construction while maintaining clear layout structure and visual hierarchy.
Common modules include:
• Hero banners
• Feature sections
• Product showcases
• Content highlight blocks
Components
Reusable UI components were designed to standardize commonly used interface elements such as buttons, feature cards, navigation headers, and footers.
Each component was created to be flexible and scalable, allowing teams to assemble pages quickly without redesigning core UI elements.
Foundations
Foundations establish the core visual language of the system, including typography, color palettes, spacing, and layout rules.
By defining these standards, every component and module across the site maintains consistent styling and hierarchy.