- Date: November 8, 2023
- Categories: Image
Designing for Impact:
The objective was clear: I designed a brochure that not only outlines the BRINC Ball’s cutting-edge features but also underscores its critical role in revolutionizing first responder operations. As a start-up poised at the intersection of innovation and practicality, BRINC’s participation in tradeshows and demonstrations meant that this brochure would be a cornerstone asset, conveying the essence and advantages of the BRINC Ball to potential customers and end-users.
Collaborative Messaging:
The creative process was a dynamic collaboration with the marketing team. Our strategy centered around messaging that would resonate with our audience, highlighting the BRINC Ball as more than just a product – it’s a lifeline for first responders in scenarios like search and rescue, disaster response, and critical negotiations.
Technical and Design Synergy:
In-depth discussions with the engineering team allowed me to delve into the technical intricacies of the BRINC Ball. This knowledge was pivotal in creating a brochure that was accurate in detail and rich in content. By incorporating renders from our Industrial Designer, I crafted page layouts that were not only visually compelling but also informative, showcasing the device’s robust durability, multifunctional capabilities, and advanced communication systems.